{ Saturday, September 12, 2009 }
On the Berg Blog, Matt Webb summarized the learnings from Justin's post about the evolution of GameLayers and what they've learned in the process of moving from their 'passively multiplayers online game' to Dictator Wars on Facebook. These are great observations for anyone trying to build any kind of product and company, be it a game, web site or potato peeler:
- Be selective with your innovation. Keep as much of your product predictable, so people can find their way to the gem of awesome that you have pioneered.
- Serious Business. If you want to actually hire people to work with you, pay kickass artists to make content for your game, and afford to buy new shoes, figure out what people would want to pay for if they were using your software.
- First Five Minutes. If someone can't figure out what to do in the first five minutes of your interactive experience, you are hosed.
It takes a lot of ovaries to abandon the product you've spent all your blood, sweat and tears on, and kudos to Merci and Justin for having the guts to make the leap! Looking forward to giving Dictator Wars a run.
LINK | 6:22 AM | TB
{ Post a comment }
Five minutes? Wow! That's generous. How about the first 15 seconds.
Any successful Web business should be instantly intelligible by a reasonably savvy fourth grader.
When was the last time you saw somebody spend 5 minutes on something that didn't make sense to them?
Bob Baxley | September 25, 2009 3:30 PM